Career Development, Human Resources Training

Effective Techniques to Deal with Difficult Customers: Resolve Complaints and Gain Customer Satisfaction


How to communicate effectively…well, this is a billion dollar question in the minds of most people for whom communication is part of their professional or personal existence. A gifted communicator is not necessarily the most effective one, and vice versa. Being articulate and stylish in one’s communication can help to make an impact to an extent.

However, it is the effective communicator whose impact lasts, because the effective communicator communicates what needs to be communicated, in the right measure, and with the accurate and exact choice of words. This communication may not be grandiloquent, may not consist of the most elegant words, or may not be the most attractive one, too.

The test of communication is in how effective it is, rather than how stylish it is. David Rohlander, author of the bestselling book, CEO Code, will, at a webinar that TrainHR, a leading provider of professional training for the human resources areas, is organizing on March 25, explain all the core aspects of effective communication.

To get a thorough understanding of how to cultivate effective communication, please register for this webinar by visiting TrainHR.


At this webinar, David will help participants to understand how to use communication to deal with all kinds of people that we meet during the course of everyday life. He will explain how it is a great tool to deal with difficult people, especially when in sales and marketing. Participants of this webinar will learn how to be effective in communicating so that it brings a smile on their client’s face and make every customer happy.

David will traverse the road from the broad philosophy of effective communication to how to drill it down to activities in our daily lives to emerge successful as a communicator.

He will help the participants explore the five core elements of effective communication, namely trust, respect, understanding, empathy and resolution, out of all of which, the quality of understanding takes the prime position.

During the course of this webinar, David will cover the following areas:

  • What is Effective Communication?
  • Trust
  • Respect
  • Understanding
  • Empathy
  • Resolution
  • It is an art
  • Personal Agendas
  • Dealing with Difficult Customers and Clients
  • Understanding each Individuals Goals and Fears
  • Learning Specific Techniques to use with others, the Good, Bad and Ugly

Personnel whose primary area of work involves communication, for whom effective communication is a must, will benefit hugely from this webinar. These include CEO, President, C-Suite Officers, Managers, Supervisors, high potential employees being groomed for advancement, and frontline employees who interface with customers


About the expert:

David Rohlander is a highly acclaimed Executive Coach at David Rohlander, Inc., David Rohlander. Following the success of this first book, The CEO Code, Penguin/Alpha Books asked him to write another, Idiot’s Guides: Management Skills, which was released in late 2014.